Category

Buying Leads and Compliance

Buying Leads and Compliance is the practical desk for firms that purchase SSDI leads or are thinking about it. Before a firm spends a dollar on acquisition, it should understand what it is buying and what rules govern it: express written consent, TrustedForm certificates, the difference between exclusive and shared leads, the TCPA, ABA Model Rule 7.2, and Section 1140 of the Social Security Act. We explain each of these in plain terms and connect them back to the one number that matters, the cost per signed case. This is where compliance and economics meet, and getting both right is what separates a lead spend that pays for itself from one that does not.